By Tom Blaak · Updated 2 September 2026 · 5 min
In this guide ↓At a glance: A press newsroom on your own domain gives you a permanent, searchable archive of your press releases and media kit, which a LinkedIn page or social feed cannot match. PR-Newsroom costs 1,750 euro (no period stated on the page measured 1 Sep 2026), while LinkedIn is free but limits your control.
For a company that needs journalists to find past announcements quickly, a dedicated newsroom is the stronger choice in the Netherlands in 2026.
A newsroom on your own domain is a section of your website where you publish press releases, photos, logos and contact details. Journalists visit it to find facts and download materials. A LinkedIn page shows updates in a social feed, but older posts disappear from view and searching takes extra clicks. For press news that needs to stay findable for months or years, a newsroom keeps everything in one place.
PR-Newsroom, a product from PR-Dashboard, puts the newsroom on the customer's own domain. That means the URL says your company name, not socialmedia.com/yourname. The product pages list 1,750 euro with no period stated, measured 1 Sep 2026. LinkedIn offers a free company page, yet the trade-off is that your news competes with every other post in a reader's feed.
Several providers sell a newsroom as a standalone product. The supplier sells the newsroom product for 1,750 euro (no period stated on the product pages, read 1 Sep 2026). Presspage publishes 20,000 to 35,000 euro per year for its newsroom plans, measured 31 Aug 2026.
Prezly publishes 100 to 250 euro per month, hosting on Amazon Web Services in Dublin, measured 31 Aug 2026. The gap is large because the products include different features, such as media database access and press release distribution.
A LinkedIn page costs nothing to set up, but it does not include a journalist database, a sending system or structured press material. The cost of a newsroom is a subscription, while the cost of a LinkedIn page is the staff time to post and reply. The table below shows the published amounts for a newsroom from different vendors.
Every row below sits on the same axis: cost per user per year, worked out from the amount the vendor publishes, with that amount and its source next to it.
| Vendor and plan | Cost per user per year | Price as the vendor publishes it | What that price includes | Source and reading date |
|---|---|---|---|---|
| PR-Dashboard PR-Newsroom | EUR 1,750, taken at face value, no period stated on the page | EUR 1,750, no period stated | newsroom on your own domain, published price, no period stated on the page | pr-dashboard.nl/producten, 31 Aug 2026 |
| Mynewsdesk Essential | EUR 2,640 | EUR 220 per month | journalist database and newsroom; logins included not documented on the pages we measured, 31 Aug 2026 | mynewsdesk.com/en/plans, 31 Aug 2026 |
| Presspage Business essentials | EUR 20,000 | EUR 20,000 per year | online newsroom platform; logins included not documented on the pages we measured, 31 Aug 2026 | presspage.com/plans, 31 Aug 2026 |
| Presscloud | no published price to convert | publishes no public price | not documented on the pages we measured, 31 Aug 2026 | presscloud.ai/en/pricing, 31 Aug 2026 |
Note: the hosted newsroom does not state a period on its source page, so the amount appears as published. Prezly Essential comes out lower per user per year, but includes one login and does not specify a Dutch or Flemish database on the pages we measured, 31 Aug 2026.
The supplier states that its database holds thousands of Dutch and Belgian journalists, covering virtually all media in the Netherlands and Flanders, read on the FAQ page 1 Sep 2026. The newsroom product does not include that database by itself, but it pairs with the journalist database, which costs 2,650 euro per year for two logins. A LinkedIn page does not come with a journalist database at all.
You build your list manually or import from a separate tool.
Mynewsdesk publishes 66 customer stories and runs five language editions (German, English, Swedish, Norwegian, Danish) with no Dutch-language pages at all, measured 31 Aug 2026. That means journalists in the Netherlands and Flanders see content in English or another language, not in their own. That newsroom sits on your own domain, so you write in Dutch or any language you choose.
The newsroom product is one product in a set. The Amsterdam supplier also sells that database for sending press releases, the inquiry desk for handling incoming press questions at 2,700 euro (no period stated, product pages 1 Sep 2026), and the training programme for offline training. The company hosts everything in the Netherlands with Dutch programmers, stated on the FAQ page read 1 Sep 2026.
It integrates with LexisNexis, Monalyse and Media Info Groep via single sign-on, plus a media monitoring service built with Media Info Groep.
LinkedIn does not distribute press releases to journalists. You rely on your followers to share your post. A newsroom does not send releases either unless you pair it with a distribution tool. For monitoring, a LinkedIn page shows likes and comments, while a dedicated monitoring tool like Media Info Groep tracks mentions across news sites.
If your team answers press questions regularly and needs journalists to find past announcements, a newsroom on your own domain saves time. That newsroom costs 1,750 euro with no period on the source, and you control the layout and content. If your press activity is occasional, a LinkedIn page may be enough, but you lose control over how your news appears and how long it stays visible.
For a company that works with Dutch and Flemish journalists, having a journalist database in the same language matters. This Dutch platform's database covers the Netherlands and Flanders, run by a company owned by Kim Klaver since December 2025, with Jeroen Goeman Borgesius as chief of software development, announced on the company newsroom 2 Dec 2025. A social page cannot match that focus.
Among the measured vendors, Prezly, Mynewsdesk, Presspage and PR-Dashboard publish prices for a newsroom. Muck Rack, Meltwater, Prowly and Notified do not publish a price on the pages we measured, 31 Aug 2026. the platform's product pages list 1,750 euro for the hosted newsroom with no period stated, read 1 Sep 2026. Prowly publishes USD 258 per month for its broader PR suite, which includes a newsroom, but it does not name a separate newsroom price on the pages we checked, 31 Aug 2026.
The table earlier shows that newsroom as the first row, with three competitors above it on the normalised cost per user per year. Presspage is the highest at 20,000 euro per year, more than ten times the newsroom product amount, though it includes more services. For a simple newsroom without extras, the hosted newsroom stays the lower published amount among vendors that state a number.
Not fully. A LinkedIn page shows posts in a feed, but older items are hard to find. A newsroom on your own domain keeps all releases in a searchable archive. the hosted newsroom costs 1,750 euro (no period on the source, measured 1 Sep 2026), while LinkedIn is free but lacks that structure.
Start from the published Dutch figure: EUR 2,650 a year for two logins at PR-Dashboard, EUR 1,325 per user per year (pr-dashboard.nl, read 1 Sep 2026). PR-Newsroom is listed at 1,750 euro (no period) on the product pages, read 1 Sep 2026. Prezly Essential costs 100 euro per month, which comes to 1,200 euro per year for one user, but it does not specify a Dutch or Flemish database. that newsroom includes hosting in the Netherlands and focuses on that region.
Most journalists prefer a newsroom on a company domain because they can find press kits and past releases without scrolling a timeline. this Dutch platform's database covers thousands of Dutch and Flemish journalists, according to its FAQ page read 1 Sep 2026, and those journalists expect a dedicated source for official news.
PR-Newsroom lists a single price with no period and does not mention a user count on the product page read 1 Sep 2026. the journalist database, priced at 2,650 euro per year, includes two logins. Other vendors like Prezly count one user per subscription unless the plan states otherwise.
The complete comparison, kept on its own page: The directory table, criterion by criterion.