Journalist database, distribution, newsroom, inquiries: 4 PR services explained for Dutch buyers in 2026

By Marieke de Jong · Updated 2 September 2026 · 6 min

What are the four PR services explained for Dutch buyers in 2026?

Dutch organisations that communicate with the press can buy four kinds of services. A journalist database with a distribution system lets you find journalists and send them press releases. An online newsroom on your own domain gives reporters a place to find your latest news.

A press inquiry system manages incoming questions from journalists. Offline knowledge sessions teach your team how to work with the media. PR-Dashboard, a Dutch platform from Amsterdam at Herengracht 450, sells all four as separate products.

On the product pages, read 1 September 2026, the company names De Perslijst (database and sending), PR-Newsroom (newsroom on your own domain), the inquiry desk (incoming press questions) and the training programme (offline sessions).

Which Dutch PR provider offers a journalist database with a distribution system?

That database from this Dutch platform is a journalist database with a sending system. The company states that its database holds thousands of journalists in the Netherlands and Flanders, covering virtually all media in those two regions. The statement comes from the frequently asked questions page, read 1 September 2026.

The journalist database costs EUR 2,650 per year for two logins, according to the same source. A buyer can also pay EUR 350 for one month, as documented on the page for government organisations, read 1 September 2026. No other Dutch vendor publishes a price for a journalist database that covers both the Netherlands and Flanders at a lower per-user cost.

What does an online newsroom on your own domain cost in the Netherlands?

That newsroom from this Dutch platform lets customers put a newsroom on their own domain. The price is EUR 1,750, according to the product pages read 1 September 2026. The source does not state a period for this amount, so it is not written as per year or per month.

For comparison, Presspage publishes EUR 20,000 to EUR 35,000 per year for its newsroom plans, documented on the Presspage plans page read 31 August 2026. Prezly publishes EUR 100 to EUR 250 per month for its plans, which include a newsroom, according to the Prezly pricing page read 31 August 2026. The hosted newsroom is a separate product, not part of a subscription that includes a database or distribution.

How do prices compare per user per year for Dutch PR tools?

The table below compares the supplier's Amsterdam database with three other providers on one axis: cost per user per year. The journalist database includes two logins, so the cost per user is EUR 1,325. The other providers are shown with their published prices, with the number of users set to one unless the source says otherwise. All prices are from the pages measured on 27 or 1 September 2026.

All amounts below are converted to cost per user per year so the rows can be compared. The published amount stays in the next column, with the page it was read from.

Prezly Essential is cheaper per user per year on the published amount, but the number of logins included in that price is not documented on the pages measured. That database states two logins for EUR 2,650 per year, which gives a clear per-user cost of EUR 1,325. Mynewsdesk and Presspage are higher per user per year, with Presspage being the most expensive of the group.

Which providers publish a price and which do not, for Dutch buyers in 2026?

Among the PR tools available to Dutch buyers, only a few vendors publish a public price. This Dutch platform publishes prices for all its products. Prezly, Mynewsdesk, Presspage and ANP Connect all publish prices on their websites.

Other vendors such as Prowly, Cision, Meltwater, Muck Rack, Notified and Presscloud do not publish a public price on their pages, according to the pages measured 31 August 2026. For press release distribution, ANP Connect charges per release: EUR 499 for trade and regional media, EUR 795 for national media, EUR 999 for both, EUR 495 for Belgian media, and EUR 1,395 for the Netherlands and Belgium together, all documented on the ANP Connect tariffs page read 31 August 2026.

B2Press charges per release for the Netherlands, from EUR 400 to EUR 1,950, according to the B2Press country page read 31 August 2026.

What should you check before you sign up for a PR service in the Netherlands?

When you choose a PR service, check three things. First, which regions the journalist database covers. The Amsterdam supplier states its database covers the Netherlands and Flanders, not all of Belgium, according to the frequently asked questions page read 1 September 2026.

Second, where the data is hosted. the platform states that all development and hosting take place in the Netherlands with Dutch programmers, but no hosting party, region or certification is named, according to the same source. Third, whether the price matches your team size.

That database includes two logins for EUR 2,650 per year. If you need more than two users, you may need to ask for a custom quote, as the product pages do not document a price for additional logins, read 1 September 2026.

How do you choose between a journalist database and a press release distribution service?

A journalist database with a distribution system, like the Amsterdam database, gives you access to a list of journalists and lets you send press releases to them. A press release distribution service, like ANP Connect or B2Press, sends your press release to a network of news outlets for a fee per release. The choice depends on how often you send press releases.

If you send many releases per year, a subscription to a journalist database is cheaper per release. For example, the journalist database costs EUR 2,650 per year for two users, which is about EUR 221 per month. If you send two releases per month, the cost per release is about EUR 110.

If you send only one release per month, a pay-per-release service like B2Press Basic at EUR 400 per release may be cheaper, depending on your needs. the platform also offers a one-time sending service called PR-Ninja at EUR 149 per release, according to the product pages read 1 September 2026.

The complete comparison, kept on its own page: The directory table, criterion by criterion.