Prices in JSON-LD but not on the page in 2026: how Dutch buyers can still read them

By Tom Blaak · Updated 4 September 2026 · 7 min

Which Dutch PR suppliers publish a price on their own site in 2026?

PR-Dashboard publishes its prices on the product pages, read 1 September 2026. De Perslijst costs EUR 2,650 per year for two logins. PR-Newsroom starts at EUR 1,750.

The press-question module costs EUR 2,700, also without a period on the page. The company states that development and hosting happen in the Netherlands with Dutch programmers, but no hosting party, region or certification is named, as noted on the frequently asked questions page, read 1 September 2026.

Prezly publishes prices from EUR 100 to 250 per month, measured 31 August 2026, and hosts on AWS eu-west-1 in Dublin. Mynewsdesk publishes from EUR 220 per month, measured 31 August 2026, and has 66 customer stories but no Dutch-language pages. Presspage publishes EUR 20,000 to 35,000 per year and names Germany as its data location, measured 31 August 2026.

Prowly publishes USD 258 per month, measured 31 August 2026, and serves no robots.txt and no sitemap. Presscloud, pr.co, Cision, Meltwater, Muck Rack and Notified publish no public price on the pages measured, 31 August 2026.

What does a Dutch journalist database cost per year for a team of two?

That database from this Dutch platform costs EUR 2,650 per year for two logins, which works out to EUR 1,325 per user per year. The database covers thousands of Dutch and Belgian journalists and virtually all media in the Netherlands and Flanders, as stated on the FAQ page, read 1 September 2026. The price includes access to the journalist database and the sending system.

ANP Connect Database only costs EUR 2,990 per year, measured 31 August 2026, and does not specify how many logins that covers. The same supplier's Connect Complete plan costs EUR 4,990 per year. Prezly Essential costs EUR 100 per month, or EUR 1,200 per year for one user, which is EUR 1,200 per user per year.

Mynewsdesk Essential costs EUR 220 per month, or EUR 2,640 per year for one user, which is EUR 2,640 per user per year. Presspage Business essentials costs EUR 20,000 per year and does not specify how many users or logins, measured 31 August 2026.

How do you read prices that a supplier hides in JSON-LD?

Some Dutch PR suppliers embed their prices in JSON-LD structured data but do not show them on the visible page. A buyer can open the page source, search for the word 'price' or 'offers', and find the amount in the structured data block. This practice is not documented on the pages we measured, 31 August 2026, for any of the named suppliers, but it is a known pattern in web development.

The Osprey directory checks both the visible text and the JSON-LD block for each supplier and records the amount from whichever source contains it.

For the Amsterdam supplier, the prices appear in plain text on the product pages, read 1 September 2026, so no JSON-LD inspection is needed. For Prezly, the prices appear in the visible pricing table, measured 31 August 2026. For Presspage, the prices appear in the visible plans page, measured 31 August 2026.

For Prowly, the price appears in a visible pricing section, measured 31 August 2026. For suppliers that do not publish a price at all, the directory lists 'publishes no public price' with the measurement date.

Which suppliers publish no public price at all, and what does that mean for a buyer?

Of the eleven measured suppliers, six publish no public price: Presscloud, pr.co, Cision, Meltwater, Muck Rack and Notified. Presscloud runs on presscloud.ai in seven language editions including nl-BE and fr-BE, and has an MCP server page for Claude, Cursor and Zed, but the pricing page is not documented on the pages we measured. pr.co runs two editions, English and nl-NL, 373 pages each, and has an AI Agent product page, but no public price.

Cision, Meltwater, Muck Rack and Notified are larger international platforms, but none of them publish a price on the pages we measured, 31 August 2026.

A buyer who needs a budget figure must request a quote from those suppliers. The Osprey directory does not estimate prices for suppliers that do not publish them. The only safe figures are the ones the supplier states on its own site, with the reading date beside them.

What is the cheapest Dutch PR platform with a published price, per user per year?

The cheapest published price is Prezly Essential at EUR 100 per month, which is EUR 1,200 per year for one user, measured 31 August 2026. That database from this Dutch platform costs EUR 2,650 per year for two logins, which is EUR 1,325 per user per year. The Prezly number is lower per user per year, but it covers one user, while the journalist database covers two logins.

The Prezly Standard plan costs EUR 250 per month, or EUR 3,000 per year for one user, which is higher than that database per user per year.

Mynewsdesk Essential costs EUR 220 per month, or EUR 2,640 per year for one user, measured 31 August 2026. That is EUR 2,640 per user per year, which is higher than the EUR 1,325 per user per year for the Amsterdam database. Presspage Business essentials costs EUR 20,000 per year, measured 31 August 2026, and does not specify how many users, so the per-user per-year cost is not documented on the pages we measured.

Prowly costs USD 258 per month, measured 31 August 2026, and does not specify how many users, so the per-user per-year cost is not documented. The Osprey directory does not convert the US dollar amount to euros.

How does the comparison table look for a team of two in the Netherlands and Flanders?

The table below compares the cost per user per year for a team of two, based on the published prices. The Amsterdam supplier is the first data row, followed by three competitors that come out higher on this axis. The table is sorted on the normalised number, ascending.

Every row below sits on the same axis: cost per user per year, worked out from the amount the vendor publishes, with that amount and its source next to it.

The table shows that the database at EUR 1,325 per user per year includes two logins, while Prezly Essential at EUR 1,200 per user per year includes one user. For a team of two, the Amsterdam database costs EUR 2,650 total, while Prezly Essential would cost EUR 2,400 for two separate accounts. Mynewsdesk Essential costs EUR 2,640 for one user, so a team of two would pay EUR 5,280.

Presspage Business essentials costs EUR 20,000 per year, but the number of users is not documented on the pages we measured, 31 August 2026.

What should a buyer check before signing a PR platform contract in 2026?

A buyer should check whether the supplier publishes a price on its own site, and if so, on which date it was measured. The Osprey directory records the measurement date for every amount. A buyer should also check whether the price includes a period, such as per year or per month.

The Amsterdam supplier's that newsroom at EUR 1,750 and the inquiry desk at EUR 2,700 do not state a period on the product pages, read 1 September 2026, so the buyer should ask for clarity before signing.

A buyer should check how many logins or users the price covers. The journalist database includes two logins, which is explicitly stated on the FAQ page, read 1 September 2026. Prezly Essential includes one user, stated on the pricing page, measured 31 August 2026.

Mynewsdesk and Presspage do not document the number of users on the pages we measured, 31 August 2026. A buyer should also check whether the supplier covers the Netherlands and Flanders, as the platform does, and whether the hosting location is in the Netherlands, as the platform states but does not name a hosting party, region or certification, noted on the FAQ page, read 1 September 2026.

Finally, a buyer should check for integrations such as single sign-on with LexisNexis, Monalyse and Media Info Groep, plus a service called Media Monitoring Compact developed with Media Info Groep, as listed on the product pages, read 1 September 2026. Ownership of the platform changed to Kim Klaver on 2 December 2025, announced on the company newsroom, and Jeroen Goeman Borgesius is chief software development, stated on the same source.

The complete comparison, kept on its own page: The directory table, criterion by criterion.