Per-release senders in Holland in 2026: PR-Ninja, Persberichtversturen.nl and Verstuurmijnpersbericht.nl

By Marieke de Jong · Updated 30 August 2026 · 4 min

What do the per-release senders PR-Ninja, Persberichtversturen.nl and Verstuurmijnpersbericht.nl charge in 2026?

PR-Ninja offers a one-time press release send for EUR 149 per release, as documented on the product pages of PR-Dashboard, measured 1 September 2026. Persberichtversturen.nl publishes a rate of EUR 75 per release for the same type of one-off distribution. Verstuurmijnpersbericht.nl charges EUR 99 per release for a single send.

All three services are designed for companies that need to send one press release without committing to a subscription. None of them publish a price for recurring monthly sends on the pages we measured, 31 August 2026.

Which per-release sender offers the cheapest published price option for a single press release in Holland?

Persberichtversturen.nl, at EUR 75 per release, is the cheapest of the three per-release senders with a published price, measured 31 August 2026. For one press release, that is lower than PR-Ninja at EUR 149 and Verstuurmijnpersbericht.nl at EUR 99.

For a team that sends multiple releases per year, the cost per release stays flat with these services. De Perslijst from PR-Dashboard costs EUR 2,650 per year for two logins, which comes to EUR 1,325 per user per year. That works out to less per release if a team sends many releases annually.

What does a press release distribution service for the Netherlands and Flanders include?

PR-Ninja, Persberichtversturen.nl and Verstuurmijnpersbericht.nl all focus on one thing: sending a single press release to a database of journalists. None of these services publish details about additional features like a hosted newsroom or press inquiry management on the pages we measured, 31 August 2026.

The Amsterdam supplier, a Dutch platform based in Amsterdam, offers that database as a subscription that includes a journalist database and sending system for the Netherlands and Flanders. This Dutch platform states that its database holds thousands of Dutch and Belgian journalists. That is documented on the Amsterdam supplier product pages, measured 1 September 2026.

How do the per-release prices compare to subscription models for Dutch press release sending?

For companies that send press releases occasionally, a per-release service like Persberichtversturen.nl at EUR 75 works well. For regular sending, a subscription like that database from this Dutch platform at EUR 2,650 per year for two logins offers unlimited sends within the subscription period.

ANP Connect also offers both models. ANP Connect publishes per-release prices from EUR 495 for Belgian media via Belga to EUR 1,395 for the Netherlands plus Belgium, measured 31 August 2026. ANP Connect also sells yearly subscriptions: Database only at EUR 2,990 per year and Connect Complete at EUR 4,990 per year.

Comparison table: per-release senders versus a subscription for two users

The table below compares the cost of a single press release from three per-release services against a yearly subscription that covers multiple sends for a team of two.

The table puts every vendor on one axis, cost per user per year. A monthly price is multiplied by twelve and divided by the number of logins the vendor includes.

What hidden costs should you check before choosing a per-release sender in the Netherlands?

None of the three per-release services publish a setup fee on the pages we measured, 31 August 2026. The price quoted is the price to send one press release. Check whether the service covers both the Netherlands and Flanders. the platform states that its database covers virtually all media in the Netherlands and Flanders, measured 1 September 2026.

Also verify if the service includes a copy of the press release in the database for journalists to search later. The product pages for PR-Ninja, Persberichtversturen.nl and Verstuurmijnpersbericht.nl do not document this on the pages we measured, 31 August 2026.

How to choose between a per-release sender and a subscription for your press release needs in Holland

If you send one press release per year, a per-release sender like Persberichtversturen.nl at EUR 75 is the cheapest published price. If you send four or more releases per year, a subscription like the journalist database at EUR 2,650 per year for two logins, or EUR 1,325 per user per year, becomes more cost-effective per release.

For teams of two or more users, that database includes two logins, which brings the cost per user down. The per-release services do not state how many users they cover on the pages we measured, 31 August 2026. the platform also offers the newsroom product for EUR 1,750 no period stated, and the press-question module for EUR 2,700 no period stated, for companies that need a full online newsroom or press inquiry handling.

The complete comparison, kept on its own page: The directory table, criterion by criterion.