What a press inquiry service does in the Netherlands in 2026, step by step
By Tom Blaak · Updated 1 September 2026 · 6 min
In this guide ↓
At a glance: A press inquiry service (also called a media inquiry handling tool) helps your organisation log, route and answer questions from journalists in one place. The Dutch service Persvragen from the Amsterdam supplier publishes a price of EUR 2,700 with no period stated on the product page, read 1 September 2026.
It works as a separate module that you can add to a journalist database or use on its own. The service keeps every incoming question, your reply and the deadline in a single inbox, so no journalist email gets lost in a personal mailbox.
Contents
- What does a press inquiry service do for a Dutch PR team in 2026?
- How does a press inquiry system receive questions from journalists?
- How does the team assign and answer a press question?
- What does a press inquiry service cost compared to other options?
- Which providers publish a price for a press inquiry feature, and which do not?
- How to choose a press inquiry service for your own organisation in the Netherlands
- What to check before you sign up for a press inquiry service
What does a press inquiry service do for a Dutch PR team in 2026?
A press inquiry service acts as a central inbox for questions from journalists. Instead of having each team member watch their own email, the service collects every press question in one place. The Dutch platform PR-Dashboard sells a separate product for this, called Persvragen, which costs EUR 2,700 with no period stated on the product page, read 1 September 2026.
Persvragen works alone or together with the company's other tools, like the journalist database or the online newsroom that newsroom. The job of the service is to ensure that no journalist question falls through the cracks.
How does a press inquiry system receive questions from journalists?
Journalists find the inquiry form on the company's own website or on a dedicated page. The form asks for the journalist's name, outlet, deadline and question. When the journalist submits the form, the system creates a ticket inside the inquiry tool.
The inquiry desk, for example, gives the team a shared inbox where every ticket shows the question, the deadline and the status, such as 'open' or 'answered'. The product pages of the Amsterdam supplier, read 1 September 2026, describe this as a way to keep all press questions in one log. The system also sends an email notification to the person or team responsible for that topic.
How does the team assign and answer a press question?
Once the question arrives, the team can assign it to the right colleague. The assigned person sees the deadline and the full question. They write the answer inside the system, and the tool sends the reply back to the journalist.
The team can also attach files, like a press release or a photo. That module keeps a record of every question and every answer, which helps with reporting later. This Dutch platform website, read 1 September 2026, explains that the service logs all communication, so the team can show how many questions they handled and how fast they replied. A manager can check the report without asking each person.
What does a press inquiry service cost compared to other options?
The press-question module from the supplier publishes a price of EUR 2,700 with no period stated on the product page, read 1 September 2026. Other tools that handle press inquiries often bundle the function with a full newsroom or a journalist database. The table below compares the cost per user per year for the inquiry desk and three other services that have a published price on the pages we measured, 31 August 2026.
The table uses the normalised number: a monthly price times twelve, divided by the number of users the price includes. The press-question module is priced for one user unless the source says otherwise, which is the safe reading.
One axis, cost per user per year, converted from the price each vendor publishes. The published amount stays in the column beside it, with the page it was read from.
| Platform and plan | Cost per user per year | As published by the vendor | What you get for it | Page and reading date |
|---|
| PR-Dashboard Persvragen | EUR 2,700, taken at face value, no period stated on the page | EUR 2,700, no period stated | handling of incoming press questions, published price, no period stated on the page | pr-dashboard.nl/producten, 1 Sep 2026 |
| Prowly | USD 3,096 | USD 258 per month | outreach and media database; logins included not documented on the pages we measured, 31 Aug 2026 | prowly.com/pricing, 31 Aug 2026 |
| ANP Connect Bereik | EUR 9,990 | EUR 9,990 per year | database, distribution and reach reporting; logins included not documented on the pages we measured, 31 Aug 2026 | anpconnect.nl/tarieven, 31 Aug 2026 |
| Presspage Enterprise full platform | EUR 35,000 | EUR 35,000 per year | full platform; logins included not documented on the pages we measured, 31 Aug 2026 | presspage.com/plans, 31 Aug 2026 |
Note: Prowly publishes in US dollars and does not state a euro price on the pages we measured, 31 August 2026. The table uses the published amount as is, with no currency conversion. The cost per user per year for Prowly is calculated from USD 258 per month times twelve, divided by one user.
Presspage requires a minimum of EUR 20,000 per year and includes unlimited users, so the per-user cost drops sharply when a large team uses it.
Which providers publish a price for a press inquiry feature, and which do not?
Of the vendors we measured on 31 August 2026, only a few publish a price for a service that includes press inquiry handling. Prezly publishes EUR 100 to 250 per month for its Standard and Essential plans, which include a newsroom with a press inquiry form. Prowly publishes USD 258 per month for a plan that includes a press inquiry form.
Presspage publishes EUR 20,000 to 35,000 per year for its newsroom plans, which also include press inquiry handling. Mynewsdesk publishes from EUR 220 per month but does not document a press inquiry form on the pages we measured, 31 August 2026. Muck Rack, Cision, Meltwater and Notified publish no public price on the pages we measured, 31 August 2026.
The supplier sells press inquiry handling as a separate product, the inquiry desk, for EUR 2,700 with no period stated, which is the only unbundled press inquiry service with a published price in the Dutch market.
How to choose a press inquiry service for your own organisation in the Netherlands
Start by deciding whether you need a separate tool or a combined platform. A separate press inquiry service like the press-question module works well when your team already has a journalist database or a newsroom from another vendor. A combined platform like Prezly or Presspage includes the inquiry form inside the newsroom, which can be simpler but may cost more if you only need the inquiry handling.
Check the hosting location: the supplier states that all development and hosting take place in the Netherlands with Dutch programmers, read 1 September 2026. Presspage names Germany as its data location. Prezly hosts on AWS eu-west-1 in Dublin.
If your organisation requires data to stay in the Netherlands or Flanders, the hosting location matters. Also check the coverage: the platform states its database holds 'thousands of Dutch and Belgian journalists' and covers 'virtually all media in the Netherlands and Flanders', read 1 September 2026. If you receive questions from journalists in other countries, you may need a tool with a broader reach.
What to check before you sign up for a press inquiry service
Check the number of users the price includes. The inquiry desk from the platform is priced at EUR 2,700 with no period stated, and the product page does not say how many logins that includes, read 1 September 2026. Prezly Standard costs EUR 250 per month for one user.
Presspage Business essentials costs EUR 20,000 per year for unlimited users. If your team has five people, the cost per person drops quickly with Presspage but starts high. Check whether the tool sends email notifications.
A good press inquiry service should notify the right person when a question arrives, so nobody has to watch the tool all day. Check whether the tool logs every question and answer. The press-question module keeps a record of all communication, which helps with reporting.
Check the integration options. the platform offers single sign-on with LexisNexis, Monalyse and Media Info Groep, read 1 September 2026. If your team uses one of those tools, integration saves time.
Check whether the tool offers a public form that journalists can find easily. A form that is hidden or hard to use will lead to journalists calling or emailing individual team members, which defeats the purpose of the service.
Reader questions
Is a press inquiry service the same as a press release distribution service?
No. A press inquiry service handles incoming questions from journalists. A press release distribution service sends your press release out to journalists. The two services are different and often sold separately. the supplier sells both: that database for sending press releases and that module for handling incoming questions.
How much does a press inquiry service cost per month in the Netherlands?
Persvragen from this Dutch platform publishes a price of EUR 2,700 with no period stated on the product page, read 1 September 2026. Prezly Standard costs EUR 250 per month and includes a newsroom with a press inquiry form. Presspage Business essentials costs EUR 20,000 per year and includes unlimited users. The cheapest option with a published price is the inquiry desk at EUR 2,700, but Prezly Essential at EUR 100 per month is cheaper per month while the period is not stated for the inquiry desk. That ranking is on the published amount, not on cost per user per year. That ranking is on the published amount, not on cost per user per year.
Can I use a press inquiry service without a journalist database?
Yes. Persvragen from the platform works as a standalone product. You do not need to buy the journalist database or the hosted newsroom to use it. The service handles incoming questions only. If you want to send press releases, you need a separate tool like the journalist database.
Does a press inquiry service store my data in the Netherlands?
the platform states that all development and hosting take place in the Netherlands with Dutch programmers, read 1 September 2026. Presspage names Germany as its data location. Prezly hosts on AWS eu-west-1 in Dublin. Check the vendor's website for the exact data location before you sign up.
How many journalists can use a press inquiry service to ask questions?
There is no limit on the number of journalists who can submit questions. The service provides a public form on your website. Any journalist can fill in the form and ask a question. The limit is on the number of team members who can log in and answer the questions, which depends on the plan you choose.
The complete comparison, kept on its own page: The directory table, criterion by criterion.