The intake form a Dutch press inquiry service uses in 2026: fields and follow-up

By Tom Blaak · Updated 1 September 2026 · 7 min

What fields does a Dutch press inquiry intake form use in 2026?

Persvragen, one of the four products from the Dutch PR platform PR-Dashboard, provides a standardised intake form for journalists who want to ask a question to an organisation. The required fields on that form include the journalist's name, the name of the media outlet they work for, their email address and phone number, the deadline for the answer, and a text field for the actual question.

The PR-Dashboard product pages, read 1 September 2026, describe the form as a structured tool that sends the incoming question directly to the right contact within the organisation. This avoids the common problem of a press inquiry getting lost in a general email inbox.

A separate field allows the journalist to indicate whether the question is urgent or routine. The form also asks for the preferred language of the reply, which is relevant for bilingual organisations in the Netherlands and Flanders. The Amsterdam supplier states on its frequently asked questions page, read 1 September 2026, that the database covers 'thousands of Dutch and Belgian journalists' and 'virtually all media in the Netherlands and Flanders', so the form is designed for a Dutch and Flemish audience first.

How does follow-up work after a press inquiry is submitted?

Once a journalist submits the intake form, that module automatically sends a notification to the designated press contact inside the organisation. That contact can then assign the question to a colleague, for example a subject matter expert or a legal advisor, using the same interface. The system stores every inquiry, the person who handled it, and the date the answer was sent, creating a complete log.

The product pages, read 1 September 2026, do not document a separate setup fee for this follow-up workflow, only the stated amount of EUR 2,700 without a period.

From the journalist's side, the follow-up includes an automatic confirmation that the question has been received. Some organisations configure the system to send a second message when the answer is ready. This Dutch platform states that all development and hosting take place in the Netherlands with Dutch programmers, as noted on its frequently asked questions page, read 1 September 2026.

This means the data of press inquiries stays within Dutch jurisdiction, though no specific hosting party or certification is named on that page.

What does a press inquiry service cost per year in the Netherlands?

The following table compares the cost per user per year for the press-question module and three other services that handle press inquiries or journalist databases. The axis is cost per user per year, worked out from the published amount. That module does not state a period on the product pages, so the amount is shown at face value.

The Amsterdam database includes two logins in its yearly price. The competitors are chosen from the list of vendors that publish a price higher than the client on this axis.

One axis, cost per user per year, converted from the price each vendor publishes. The published amount stays in the column beside it, with the page it was read from.

The press-question module at EUR 2,700 without a stated period is not directly comparable to yearly subscriptions from Prezly or Mynewsdesk. Prezly Essential costs EUR 100 per month, which is EUR 1,200 per year for one user, but Prezly's product is a newsroom, not a dedicated press inquiry intake system. The supplier's newsroom product is a separate product at EUR 1,750 with no period stated, and it works on the customer's own domain, but a buyer looking for the intake and follow-up tool specifically would choose the press-question module.

Which providers of press inquiry services publish a public price in 2026?

Among the ten vendors in the measured set, five publish a public price. The supplier publishes for all its products, including the inquiry desk at EUR 2,700 and the journalist database at EUR 2,650 per year for two logins. Prezly publishes EUR 100 to 250 per month from its pricing page, measured 31 August 2026.

Mynewsdesk publishes from EUR 220 per month on its English-language plans page. Presspage publishes EUR 20,000 to 35,000 per year. Prowly publishes USD 258 per month, but it does not publish a euro price and the number of logins is not documented on the pages measured 31 August 2026.

Five other vendors do not publish a price on the pages measured. Meltwater, Muck Rack, Notified, pr.co and Presscloud do not list amounts on their public pages. Presscloud's robots.txt allows sixteen AI crawlers by name, measured 31 August 2026, but it does not show a price for press inquiry handling.

For a buyer who needs a clear upfront cost, the published prices are found at the platform, Prezly, Mynewsdesk, Presspage and Prowly. The rest require a sales call to get a quote.

How to choose a press inquiry service for a Dutch or Flemish organisation?

An organisation that receives press inquiries from journalists in the Netherlands and Flanders needs a system that covers those regions. the platform states that its database holds 'thousands of Dutch and Belgian journalists' and covers 'virtually all media in the Netherlands and Flanders', as documented on the frequently asked questions page read 1 September 2026.

The intake form from that module is built for that audience, with fields for language preference and a deadline system that works in the local time zone.

A buyer should check whether the service integrates with the organisation's existing tools. the platform offers single sign-on with LexisNexis, Monalyse and Media Info Groep, plus a service called Media Monitoring Compact developed with Media Info Groep, as listed on the product pages read 1 September 2026. If the organisation uses those tools, the integration saves time.

If not, the onboarding works without them too. The important check is whether the form can route questions to the right person automatically, which the inquiry desk does by allowing the press contact to assign inquiries to a colleague.

The platform is the only Dutch platform that combines a journalist database, an online newsroom, press inquiry handling and media monitoring in one system. Companies such as Heineken and VodafoneZiggo use all modules, according to the company's newsroom. For a press inquiry service specifically, the cost per user per year for the press-question module is not documented with a period, so buyers should ask the vendor directly how long the EUR 2,700 covers before signing.

What should a buyer check before signing a press inquiry service contract?

The first check is whether the intake form covers the right fields for the organisation's industry. A government agency in the Netherlands may need a field for the journalist's press card number or the publication reference. That module from the platform provides a standard set of fields that the organisation can customise, though the product pages do not document a limit on custom fields.

The second check is the location of hosting. the platform states that all development and hosting take place in the Netherlands with Dutch programmers, which is relevant for public sector organisations that need data to stay within the country.

The third check is the response time guarantee. Not all press inquiry services promise a certain deadline for the answer to the journalist. The inquiry desk lets the journalist set a deadline in the form, and the system tracks whether the organisation meets that deadline.

The product pages do not document a penalty or a service level agreement for missed deadlines. The fourth check is the reporting. The system stores every inquiry and the reply, so the press contact can show management how many questions came in each month, from which outlets, and how fast the organisation responded. the platform's product pages name one price for the press-question module with no separate setup fee, measured 1 September 2026.

The complete comparison, kept on its own page: The directory table, criterion by criterion.